ETEM02 - Strategic Management and Marketing

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Program : Petroleum Economics and Management

Content

Presentation

TU02_ETEM 2023-2024_H.FATHALAH_Strategic Negociation

TU02_ETEM 2023-2024_L.DE FOUCHECOUR_Investment strategy : offshore wind case-study

TU02_ETEM 2023-2024_H.ESSA_International Negotiations

TU02_ETEM 2023-2024_G.ATWAL_Strategic Marketing

TU02_ETEM 2023-2024_SAFAEI Hossein_Strategic Management

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LEARNING OBJECTIVES
  • understand and apply to case studies strategic management analysis tools within the context of the Energy Industry
  • understand the building blocks of the international marketing environment
  • evaluate key strategic marketing issues relevant to the energy sector 
  • familiarize with the main phases of the development strategy of large projects
  • use investment profitability analysis technics to select the best solution 
  • build a price strategy 
  • understand make-or-buy strategies and the value of outsourcing

List of speakers

Sébastien BIANCHI

Sébastien BIANCHI

Victor COURT

Victor COURT

Arash FARNOOSH

Arash FARNOOSH

Sidney LAMBERT-LALITTE

Sidney LAMBERT-LALITTE

Frederic LANTZ

Frederic LANTZ

Olivier MASSOL

Olivier MASSOL

Maxime SCHENCKERY

Maxime SCHENCKERY